While Wall Street experiences its financial twister, the Storm Chasers fan site features viewers’ audio recordings about real tornadoes that changed their lives. Kirk Denkler, Discovery Channel producer of the highly popular Storm Chasers series says, “If you’ve had a tornado encounter of any kind — or have heard tales you want to pass along — please call us toll-free at 1-866-656-7157 and share your story. Whether you’ve been directly affected by a tornado, love to chase them across the countryside, or anything in between, here is the place to let others hear your messages.” Using Evoca’s digital media services to attract compelling user-generated content through its “Share Your Twister Stories” feature, the new season of Storm Chasers premiers Sunday, October 19 at 10 Eastern/Pacific on the Discovery Channel.
Every year it seems like more tornadoes are touching down and 2008 may turn out to be a record-breaker in the United States. Already thousands of tornadoes have been reported. Many of them cause massive property damage and tragic loss of life. Listen to a moving first-person account by Alex, one of the Boy Scouts who survived the deadly June 11th tornado in southern Iowa, as he praises the “Storm Chasers” for bravely studying how these storms behave to prepare and protect people from their wrath. Hear everyone’s stories at the Storm Chasers fan site and add your own voice to “Your Tornado Stories” simply by calling 1-866-656-7157.
We welcomed the opportunity to provide our Voice-to-Web services to the courageous Storm Chasers teams and their vigilant fans during production in the spring and summer and now for its on-air season. We’re pleased to continue to deliver Evoca Media Services for Discovery Communications’ interactive campaigns, engaging thousands of fans with its outstanding non-fiction television series such as Animal Planet’s Animal Cops, Discovery Channel’s Deadliest Catch, and TLC’s Singing Office.
If you’d like to hear more about how Evoca can increase the ROI of your own interactive programs (or your clients’ campaigns), tell us at 1-866-940-9988 or use our online inquiry form. You can start with a 30-day free trial of the Evoca Media Services developer version.