Monthly Archives: October 2007

Thanks to Mashable, its huge readership now knows about Evoca Media Services, our new commercial media services platform! They applauded Evoca’s introduction of a flexible media services platform delivering audio creation and distribution online through media APIs (application programming interfaces) and integrated VoIP telephone services. We agree – our platform makes it possible for a wide range of applications to come alive – it’s really up to the user. Mashable’s audience of social networking sites are ideal users. So let’s ask Mashable to tell the rest of the story …

“Evoca, which offers services to allow users to make calls and leave voice comments via an embedded Flash player, has announced the launch of their API. The API will allow other companies to utilize Evoca’s services from their own web sites with their own branding.

When we first covered Evoca, they were primarily an add-on for social networks, allowing users to leave voice comments for their friends. These days they also offer integration with Skype, allowing companies to utilize the service as a solution for their customers to send voice messages. Evoca also provides basic call recording services for recording conference calls or other important meetings.

With its API, Evoca now enables users to customize their call recording solution for their audience. While it seems the focus is on business users, there could also be opportunities for social networks looking to add a voice comments feature (Facebook app anyone?).

The company plans to announce several big partners that will be utilizing the Evoca API in coming weeks.”

Original article posted here

We heard you! The Evoca team now makes it easy for companies and organizations to enable customers, audiences, and supporters to put their voices online when you use Evoca’s new media services platform (APIs)! You can integrate and brand all of Evoca’s popular media creation and management features into your own website and communications programs. Be sure to take a tour around our new Evoca home page to hear more about Evoca Media Services. We offer monthly licenses for all sizes of businesses and organizations. We want to “empower voices” around the globe! Want to get started now? Want to get the Evoca Developer version to try it? Call us at 866-940-9988 or email us or record your request any time.

Here’s what we had to say in our news release as Evoca reached this important milestone!

Evoca Media Services enables companies to increase web traffic and advertising revenue with online audio content creation and hosting delivered through its APIs (application programming interfaces) and VoIP telephony services.

Evoca, the phone-to-Web services company, introduced Evoca Media Services to help companies increase their ROI – “Return on Interaction™” by using audio content to attract users to go online, generate more page and ad views, boost purchase and donation conversion ratios, and increase advertising revenue. Evoca Media Services technology gives companies easy ways for their customers, audiences, and supporters to record content from any phone – landline, mobile, and Skype™, and play the content with branded Flash players that bring any web page alive.

“Evoca invites media companies, political campaigns, cause marketers, social networking sites, and any organization to ‘Get a phone for your website’,” said Murem Sharpe, CEO and president of Evoca. “Now organizations can leverage the world’s 4 billion phones to capture customers and supporters’ exact words at the point of passion, when they have a phone in their hand.” People can record opinions, reviews, testimonials, and stories from local and toll-free phone lines available for over 40 countries. Companies can turn browsers into buyers and donors with Evoca’s hosted voice application services that keep the target audience engaged both online and offline.

“We offer media management packages for organizations of every size,” said David Smith, Evoca’s chief marketing officer. “Evoca adds ‘voice’ as a convenient, affordable user-generated content creation feature to any company’s interactive communications program.” Use of Evoca’s innovative technology delivers increased web traffic in vertical markets such as media – TV, radio, print; travel and hospitality; consumer products; politics; non-profits; interest groups; Web 2.0 consumer sites – social networking, jobs, dating, eCommerce; real estate; sports and entertainment, salesforce automation; and education and training. Compelling examples include travel sites that gather hotel and restaurant reviews from travelers on-the-go, media companies that engage the passion of citizen journalists on the street, cause marketing organizations that involve enthusiastic members and donors, political campaigns that encourage supporters and contributors to “speak their minds”, dating sites that offer premium voice services, sales organizations that capture virtual teams’ field reports and meetings, and professional groups that share valuable expertise from global conferences.

Evoca Media Services includes media management tools and value-added features such as speech-to-text conversion, embedded advertising messages, audio data mining, and email, SMS, and RSS (Podcasting) notifications. A professional services team provides Flash media and IVR customization, integration services, and technical support packages. The company sells direct to customers and is actively building its Evoca Partner Program for interactive agencies, web developers, and IT integrators to incorporate Evoca services in their client solutions.